Genealogy is growing dramatically in popularity. Multiple television shows depict family history discoveries, and the use of DNA to help folks climb there family tree has become mainstream. If genealogy is so popular, why is genealogy society membership declining, and how can we slow hat trend?
Genealogy societies have traditionally been centered around genealogists coming together in person, sharing research success stories, and learning more about how to find the records and stories of elusive ancestors.
These days though it’s easy to get distracted by by online research and perceived short cuts. The newest generation of researchers started their search not in a library, but on a computer keyboard. The problem is that they often don’t know what they are missing when it comes to what genealogy societies have to offer.
One solution: show them the value with video!
Create Video Magic with Animoto
(Full disclosure: This post contains affiliate links and I will be compensated if you make a purchase after clicking on my links. Thank you for supporting the Genealogy Gems blog!)
One of my favorite video creation tools is Animoto because it helps you creates incredibly professional-looking videos in a shockingly short amount of time. And most importantly, Animoto requires no more technical skill than clicking, dragging, and dropping with a mouse.
Rather than seeing the Internet as the enemy of your society, embrace it and put it to work for it. Online video is terrific tool for:
Creating awareness
Promoting events
Building your membership
Providing genealogical educational information
Sharing events with those who are unable to attend in person
just to name a few ideas.
See It for Yourself
Last year I had the pleasure of presenting a full day genealogy seminar in Fresno, California. Turning photos of the day into a video that could be used to build membership was a breeze With Animoto. I selected a design, uploaded my images and added text to help make the case. Here’s an example of a video I created for the Fresno Genealogical Society.
Getting the Word Out
A video like this can spread the word and reach prospective members in a variety of ways. Here are just a few ideas for how a genealogy society can grow membership using video to achieve their engagement goals:
Download the video from the Animoto website and show it at your next meeting so visitors can envision reasons to return
Embed the video your society’s website (just copy the code from Animoto and paste it on your webpage and the video will appear in a convenient video player)
Share the video on social media sites like Facebook, Pinterest, Twitter, and Instagram to not only get views, but provide a super simple way for supporters to share it which will get your society more exposure.
Keys to Video Success
Just a bit of planning can deliver great results. Here are my recommendations for how a genealogy society can grow membership and achieve promotional video success:
Keep it short – it took just 1 and 1/2 minutes to convey the answers to the who, what, where, and why questions folks may ask when considering a genealogy society in the Fresno area
Let images do most of the talking – there’s no need for being verbose if you have energetic imagery that convey your ideas.
Highlight the benefits – the big question potential members have is “why should I bother joining a genealogy society? Make sure you answer that question in your video
Tell them at the beginning and end how to find you – repeating your website address and keeping it on the screen long enough to jot it down gives them what they need to contact you. And after all, that is the goal of your video.
How to Create Your Genealogy Society Video
We have lots of how-to video creation resources for you here at Genealogy Gems. Click here to find step-by-step instructions for creating videos on Animoto, and to see more examples of the role that video can play in your family history.
More Resources Reveal How a Genealogy Society Can Grow Membership
You can often use Google Translate for genealogy to help you translate single words or phrases. But what if you need to translate an entire passage or document? Here’s why you might want to use a different web tool–and a list of top translation websites from expert Katherine Schober.
Thanks to Katherine Schober of SK Translations for this guest blog post.
Google Translate for Genealogy–and its Limits
Google Translate is a good tool for translating individual words and short, non-complex sentences. But it works better with basic words rather than long sentences or paragraphs. This tool often ignores idioms, or words and phrases that mean something different than the actual words imply.
Mistranslations of idioms can completely change the meaning of a document and leave you confused about certain aspects of your ancestor’s life.
In German, for example, there are multiple idioms using the word “sausage,” a food that is a large part of the culture in Germany. If you type in the German idiom “Jemandem eine Extrawurst braten,” which literally means “to fry someone an extra sausage,” Google translates it word for word, coming up with the translation result “to bake an extra sausage.” This may leave the non-experienced person confused, thinking their ancestor was discussing cooking a meal. However, an experienced translator would know that this phrase actually means “to give someone special treatment,” and has nothing to do with cooking. (See my blog post, “10 Hilarious German Sausage Sayings to Try on Your Friends.”)
Google Translate can also be unreliable if a word has multiple meanings. For example, think of the word “run” in English. It can mean “a fast jog,” “a tear in your stocking,” “to be a candidate for an election,” and so on. Google Translate could easily pick the wrong English translation of your of your word, leaving you with a falsely translated document or simply very confused.
Beyond Google Translate: Best Translation Websites
Here are three websites I recommend when Google Translate just isn’t up to your genealogy translation needs:
Linguee.com: This is a very helpful translation site. Unlike Google Translate, it shows you words and phrases translated into English by actual translators and not machines. You receive the definition of the word, plus pages of various sample sentences that include your word/phrase in a contextual format (in both the foreign language and in English). This means you can scroll through the examples to see which translation is the most accurate English word for your document.
WordReference.com: This is an online dictionary with multiple language options available. Depending on the word, it may provide sentence examples and other entries where your word is found. This helps you to ensure the translated word is the right option for your text.
Google.com: Although Google Translate can’t always get the meaning right, the Google.com search engine is a wonderful reference. If you can’t find your foreign word on the sites above, try typing it into a Google search with the word English after it. Sometimes you will find forums where your word is discussed by various family historians. If this doesn’t work, try adding genealogy after English, or taking English out and just writing genealogy. Playing around with your search request may very well give you different results. And Lisa Louise Cooke recommends putting quotation marks around the word in order to ensure it appears in every search result. Here’s an example of how that search would look: “Geburt” English Genealogy
I’ve previously recommended top websites especially for German translations on this blog: click here to check it out. Good luck to Sue, who commented after reading that post: “Great article! I can’t wait to try some of these websites. We have a large stack of German letters written to my husband’s mother that look impossible to read. Thank you!”
Katherine Schober of SK Translations specializes in translating German genealogical and historical documents. She has recently joined Lisa Louise Cooke on the Genealogy Gems Premium Podcast: catch her creative, use-in-any-language translation tips in episodes #151 and #152. Not a Premium member yet? Click here to see what you’re missing out on in the Genealogy Gems Premium Podcast: Premium members get a year’s worth of access to all episodes! (Time for a binge-listening weekend??) And if you’d like to learn how to learn how to read the old German handwriting check out her online course here.
Listen to the Family History: Genealogy Made Easy podcast by Lisa Louise Cooke. It’s a great series for learning the research ropes and well as refreshing your skills.
Family History: Genealogy Made Easy with Lisa Louise Cooke
Republished July 8, 2014
Welcome to this step-by-step series for beginning genealogists—and more experienced ones who want to brush up or learn something new. I first ran this series in 2008-09. So many people have asked about it, I’m bringing it back in weekly segments.
Episode 39: How to Start a Genealogy Blog, Part 2
This week we continue to explore the world of family history blogging, a terrific way to share your findings, connect with other researchers and long-lost relatives, and pass on your own research experiences. In the last episode The Footnote Maven advised us on how to get started blogging. In this episode I interview TWO more successful genealogy bloggers:
Denise Levenick, author of The Family Curator Blog and alter ego of “Miss Penny Dreadful,” who writes on the Footnote Maven’s Shades of the Departed blog. Denise will tell us about the origins of her Family Curator blog, and why she feels motivated to write it. And she’ll also share some of her top tech tips!
Schelly Tallalay Dardashti, author of the Tracing the Tribe blog. She’ll tell us how she got started blogging, and what really got her hooked on it. She’ll tell us about her process for posting articles and how much time she spends blogging, and will dispel the myth that you have to be technically inclined to have a blog.
This episode is your personal genealogy blogging training with some of the best in the biz!
Denise Levenick: The Family Curator
Denise, a native Californian, has worked as an editor and journalist since publishing a neighborhood newspaper in grade school and has taught both journalism and literature in Pasadena schools for 19 years, so it’s no wonder that she took to blogging.
Here are some highlights from my conversation with Denise:
She says that “each of us is a family curator with responsibility.”
Use a free downloadable software program called Transcript. I found the most recent version available and described online here.
She mentions a blog called Family Matters on the Moultrie Creek website.
Denise mentions Evernote, free software helps thousands of genealogists keep their research organized and their sources (online and offline) at their fingertips. Want some help using Evernote for genealogy? Click here to read some of my top tips.
Schelly Talalay Dardashti has tracked her family history through Belarus, Russia, Lithuania, Spain, Iran and elsewhere. A journalist, her articles on genealogy have been widely published. In addition to genealogy blogging, she speaks at Jewish and general genealogy conferences, is past president of the five-branched JFRA Israel, a Jewish genealogical association, a member of the American Jewish Press Association, and the Association of Professional Genealogists.
Highlights from the conversation with Schelly:
“You don’t have to be a techie to blog!”
She mentions using Feedburner for headline animation. Feedburner was bought by Google; learn more about headline animation from Google here.
Schedule blog posts in advance for your convenience.
Got Jewish DNA? She recommends testing through Family Tree DNA because they have a critical mass of Jewish DNA samples already in their system.
Join me for Elevenses with Lisa, the online video series where we take a break, visit and learn.
In this episode I share viewers’ family tree display, the latest genealogy news, answer your questions about my genealogy organization method, and show you how I file use Evernote and cloud notetaking in conjunction with my organization system. (This series on genealogy organization began with Elevenses with Lisaepisode 6.) Scroll down for all the show notes for this episode.
Today’s “Teacup”
About a month ago YouTube alerted that our Genealogy Gems channel had qualified to have a merch store. I couldn’t resist the temptation to create a mug of our very own for our time together each week!
Elevenses with Lisa Merch availabe at the Genealogy Gems Store on YouTube
Genealogy News:
Free Access to Military Records and Yearbooks at MyHeritage for a Limited Time
In honor of Memorial Day, MyHeritage is offering free access to all if their military records from May 20–26, 2020. The MyHeritage collection consists of 57 million records and includes draft, enlistment, and service records, pension records, and other military documents from North America and around the world, dating back to the American Revolutionary War in the late 18th century.
Remember, Colorized U.S. Yearbooks are available at MyHeritage for free through May 23, 2020.
Linda wrote in this week and shared her family history display. She said her daughter-in-law started it in 2009 and she took the ball and ran with it, and she even added family photos.
“I am really enjoying your Elevenses videos.”
Linda’s Family Tree Display
Organizing Your Genealogy Files Q&A
From Lynnette:
Q: I have my “working” tree on Family Treemaker 3–a very old version and not supported now. Can I make a GEDCOM from this program to upload into Roots Magic?
A: Yes!
From Barbara:
Q: By “master database” do you mean, e.g., My Heritage or Ancestry?
A: The buck stops with you. Click here to listen to Genealogy Gems Podcast Episode #229 to hear more on the importance of a genealogy master database.
From C Davis:
Q: How will your family know how to use your genealogy database, let alone program name?
A: It’s the same challenge your passwords, bank accounts, etc. The Family Heirloom Tracking Binder offers a solution. Download the template from Elevenses with Lisa Episode 6 Show Notes here.
From Janice
Q: So, if you have recent documentation(not available online) for living people, like birth certificates, do you save those in a binder?
A: You can. I have mine in easy to grab folders with “official documents” in my file cabinet.
From Robin:
Q: Do you download and save the census docs from the main sites like Ancestry and FamilySearch – as those are not most likely going to close and can be retrieved anytime…
A: Absolutely! Click here to read my article “If My Ancestry Subscription Expires, What Happens to My Tree?”
From Linda
Q: What year do you put first? Is it the birth year of the person or the date and place of the photo?
A: The year and location of the photo.
From Robin:
Q: Why do you use underscores in your file names?
A: It’s not necessary. Nice for spacing.
From MargtheCar
Q: Does Evernote work if the URL is behind a paid wall?
A: No. You will be prompted to log in to the website.
From BeeMelo
Q: What kind of scanner do you use?
A: My scanner: The Epson Perfection V550 Photo flatbed scanner. (I LOVE this scanner! It can do the high resolution I need for all my projects. If you decide to buy online, I appreciate it when you use my links because we will be compensated at no additional cost to you. This helps support this free show.)
Organizing Web Information with Evernote
Note-taking software is your active research.
Final archiving of documents: on your hard drive backed up to the cloud.
Select a free note-taking tool such as:
Evernote
OneNote
Benefits:
Web Clipper built in
Optical Character Recognition (OCR)
Syncing across devices
Note restoration to a new device
Free software, mobile app
Universal use
Get the Evernote Web Clipper from your browser’s app store.
Types of Notes: typed, handwritten, audio, photos, videos, drawings.
Don’t Print, Clip!
Types of Tags I recommend:
Record Type (ex. Census)
Surname (ex. Jones)
Locations (ex. Minnesota)
Action to be taken (ex. Follow Up)
BSO (AKA Bright Shiny Object!)
The options are limitless!
Resources:
25% Genealogy Gems Premium Membership
Terry asked: When do you typically have a sale for your prime membership? So I created a special discount coupon code for you. Now through May 27, 2020 get 25% off with the coupon code ACTION25
Learn much more about strategic web clipping with Evernote in Genealogy Gems Premium Podcast episode #101
Evernote for Genealogists Quick Reference Guide by Lisa Louise Cooke in the Genealogy Gems Store.
Stay Smart, Stay Brave
I always think very carefully about what I want to say to you each and every week, and particularly how I close each episode and the thoughts that I leave you with. Lately, it seems like everyone says “stay safe” particularly as they say goodbye or end an email. I’d just like to share a few thoughts with you about this phrase. “Be safe” implies fear, and when fear kicks in, it replaces reason. “Be safe” also implies that it’s attainable in this life, and it’s not really possible to be completely safe.
I like more empowering salutations like “be smart”, “think, and make good decisions for yourself”, and “be brave”.
At the end of episode 6 I told you that I believe that not knowing your family history is like arriving 60 minutes into a movie and expecting to understand the story.
Family History is Knowing the Full Story – Lisa Louise Cooke
And of course if we know this story then we can also help our kids and our grand kids know theirs. And that’s so important for children to hear about the adversity the family has faced and how it overcame it. This helps them be resilient. This current adversity we face, like all adversity, is temporary in nature, and will evolve. We have the opportunity to help the kids in our lives understand that and gain a longer range perspective. (Click here to watch my conversation with New York Times best-selling author and television personality Bruce Feiler on How Family History Creates Happy Families.)
This is SO on my mind because my family is my number one priority. So, I’ve been looking carefully again at my family history these last few weeks, and I noticed something very interesting about my ancestors. None of them appeared to be preoccupied with staying safe.
In fact, there were an overwhelming number of brave and hard-working people in my family. So this week, consider taking an inventory of your family, and cultivate the simple stories of bravery and persistence that exist there in your family tree.
With Memorial Day approaching this weekend here in America, it’s a timely reminder that we are a country with a rich history of risk-taking and bravery, particularly in the name of freedom. So I’d like to end this episode with a short video I produced a few years ago that pays tribute to the very brave men and women who have served their country, featuring an historical author who happens to be from the other side of the ocean.
Stay wise, stay brave, and thanks so much for watching friends.
Note: Author Chris Cleave was my guest in Genealogy Gems Premium Podcast episode 139. Premium Members can click here to listen now. Click here or the image below to get your copy of this wonderful book:
From New York Times bestselling author and Genealogy Gems Podcast guest Chris Cleave.
I’d Like to Hear from You
In this episode I encouraged you to leave your comments in the Comments section below the video on YouTube. Silly me, I didn’t realize that the Comments section doesn’t appear under the Live video because there is a live chat in progress. It only becomes available after the show has ended and the video replay is posted. However, I thank all of you who left comments in the Live Chat about what you would like to talk about in future episodes of Elevenses with Lisa. Two topics I suggested were How to Save Your Research from Destruction and Using Google Photos for Genealogy. Please leave a comment below to let me know what you would like to hear about and learn about in upcoming episodes. And of course I welcome your questions. Thanks for watching!
Genealogy is growing dramatically in popularity. Multiple television shows depict family history discoveries, and the use of DNA to help folks climb there family tree has become mainstream. If genealogy is so popular, why is genealogy society membership declining, and how can we slow hat trend?
Just a bit of planning can deliver great results. Here are my recommendations for how a genealogy society can grow membership and achieve promotional video success:
I’ve previously recommended top websites especially for German translations on this blog: 
